Month: December 2016

Final - End of Year infographic

PatientPop’s 2016 Year in Review

PatientPop and our customers achieved a lot together this year. From your organic traffic to new patient growth, here's what we did in 2016.

/ December 29, 2016
Google My Business Local Stack OBGYN Santa Monica

The Healthcare Provider’s Guide to Local Search Optimization, Part 3: The Local Stack

The first three local search listings are set apart in prime search engine results real estate: the Local Stack.

/ December 28, 2016

The Healthcare Provider’s Guide to Local Search Optimization – Part 2, Google My Business

Part 2 of our local search optimization series breaks down Google My Business, and shows you how to create a listing for your medical or dental practice.

/ December 21, 2016
2017 healthcare marketing predictions

Healthcare Content Goes Buzzfeed, and 5 More Healthcare Marketing Predictions for 2017

The 6 healthcare marketing predictions that could take your practice to the next level in 2017.

/ December 19, 2016
local Google search optimization

The Healthcare Provider’s Guide to Local Search Optimization

Everything you need to know about local search: How Google determines your practice's rank and how to optimize your way to the top.

/ December 14, 2016
Marketing Funnel conversion optimization rate

5 Reasons Your Website Visitors Might Not Be Converting Into Patients

You’re planning your new website and your web designer wants to help you improve your conversion rate. So let’s talk about conversions here:  what they are, how are they beneficial to your practice and what NOT to do to increase...

/ December 13, 2016
Too many calls to action on tablet website

The Paradox of Multiple CTAs: Are You Overwhelming Your Website Visitors?

Studies of buyer behavior show that too many options actually decrease conversions. Are you overwhelming your site visitors with too many calls-to-action?

/ December 12, 2016
dark-blue-seo-icons- healthcare-provider-website

22 SEO Statistics Every Healthcare Provider Needs to Read

Is search engine optimization (SEO) worth it? Absolutely! But don’t take it from us… These hard and fast stats will show you how much SEO can return on your investment, as well as how SEO has changed over the years. Organic Search 1....

/ December 5, 2016