Month: March 2017

Why You Should Test Your Practice Experience

Mystery shopping is a technique used internally to measure quality of service, and can be an important diagnostic tool when running your practice.

/ March 21, 2017

5 Must-Follow Healthcare Twitter Stars

These 5 Twitter healthcare stars use the channel to engage colleagues and patients alike with educational -- and some fun -- content.

/ March 21, 2017
Stress

INFOGRAPHIC: 5 Ways to Prevent Physician Burnout

If you are indeed showing signs of burnout, you are most definitely not alone, and there is plenty you can do to alleviate it.

/ March 20, 2017

(Visual) Content is King: Boost Conversions with Healthcare Infographics and More

Visual content catches attention, engagement, and, ultimately, conversions. Today, it's more about showing than telling patients why they should book an appointment with you.

/ March 15, 2017

WHITEPAPER: The Healthcare Provider’s Guide to Optimizing Their Local Search Ranking

In this whitepaper, we'll tell you how Google determines local search rankings and what you can start doing today to get you to the top of the page.

/ March 14, 2017

How to Respond to Negative Reviews… and Fix Your Reputation in the Process

Getting a negative online review can put a ding on your reputation, but the way you respond to it can turn that relationship around... and actually improve your image in the process.

/ March 13, 2017

What You Can Learn From These 5 Healthcare Provider Instagram Stars

Instagram can be a key component to your practice’s marketing strategy: the visual medium is the perfect channel for building a personal brand.

/ March 8, 2017

How to Have a Difficult Conversation

Patients want a provider who is compassionate as well as skilled. So how does a provider approach a patient to talk about a serious diagnosis or procedure?

/ March 7, 2017
happy patient

INFOGRAPHIC: Think Outside the Appointment

In this infographic, we’ll illustrate the concept of touchpoints and show you how to improve your customer’s journey at every step of the way.

/ March 6, 2017

Why You Shouldn’t Be Afraid of Online Reviews

Unhappy patients are more likely to review you than satisfied ones. So how do you accept the inevitable unfavorable review and use it to your advantage?

/ March 1, 2017