Tag: Google

Local Search: Building Your Practice Brand

How you choose to represent your practice brand online impacts where you rank in search results for big search engines like Google, Bing and Yahoo.

/ June 14, 2017

Local Search: A Model of the World

As we try to understand how Google lists and ranks locations, it’s important to remember how Google approaches geographic information and local search generally.

/ May 31, 2017

WHITEPAPER: The Healthcare Provider’s Guide to Optimizing Their Local Search Ranking

In this whitepaper, we'll tell you how Google determines local search rankings and what you can start doing today to get you to the top of the page.

/ March 14, 2017
Website Bounce Rate - why people leave your practice website

7 Big Reasons People Leave Your Practice Website

Ensure visitors stay on your website long enough to book an appointment by addressing the 7 reasons they might click away from your site.

/ January 5, 2017

Why Healthcare Providers Should Be Active on Google+

You may be reluctant to jump into Google+, but we tell you why your practice should build a presence on the oft-forgotten social platform.

/ January 3, 2017
local Google search optimization

The Healthcare Provider’s Guide to Local Search Optimization

Everything you need to know about local search: How Google determines your practice's rank and how to optimize your way to the top.

/ December 14, 2016
google-SEO-paid-search listings icons

Paid Search Marketing: What It Is & How It Can Get You to the Top of Google

Paid search can be a huge boost to your marketing, placing you at the top of search engine results pages. We explain how it works and how you'll benefit.

/ November 29, 2016
Google search results, SEO

5 Reasons Your Google Search Ranking Can Vary

Ever wonder why your local search rank varies? We share five factors that can change where your practice ranks on search engine results pages.

/ October 14, 2016
quick tip video

VIDEO: Understanding Google’s Local Search Rankings

Put your practice on the map It’s crucial that your practice ranks highly on local search results in order to get online visibility among prospective patients in your community. Positioning your practice atop the local search results page can take...

/ September 21, 2016
Analytics

How Google My Business’s New Analytic Insights Can Optimize Your Practice Marketing

How to use Google's new analytics insights - like where your site visitors come from and search terms -- to optimize your Google My Business pages.

/ September 19, 2016