Tag: healthcare practice marketing

google search on mobile

[Local Search] Google & Local: Recent News and Updates

Google has been releasing many new features catering to local businesses. Here are a few that you might want to invest in for your practice.

/ August 23, 2017

5 Questions with Orthopaedic Surgeon Dr. Benjamin Szerlip

5 Questions with Orthopaedic Surgeon Dr. Benjamin Szerlip Dr. Benjamin Szerlip, DO, practices in the Austin Shoulder Institute in Austin, TX. The active area is perfect for an orthopedic surgeon who helping those with injuries return to the activities they love....

/ July 5, 2017

Find Your Practice Voice: 6 Tips to Perfect Your Blog-Side Manner

Blogging presents a great way to market your practice and improve your website’s search results positioning. Here's seven tips to finding your blog’s voice.

/ June 21, 2017

The 6 Reasons Every Healthcare Provider Should Be Blogging

Establish your authority as a thought leader and you'll find your practice climbing to the top of search results as well as reaping other benefits.

/ June 13, 2017
people getting word-of-mouth about a healthcare provider

Is Word-of-Mouth Still Your Best Marketing Resource?

Even when referred by word-of-mouth from a trusted friend or physician, most consumers still research their potential physician or dentist online before scheduling an appointment.

/ May 17, 2017

Conversion Marketing for Healthcare Providers: A Quick Guide

Conversion Marketing. How do you do it? How do you know if you’re doing it right? Here are some of the conversion basics to get you started.

/ April 18, 2017

WHITEPAPER: Four Easy Steps to Market Your Practice Online

In this free whitepaper, we give you four easy steps to marketing your practice online and making the most of the rapidly changing marketing dynamic.

/ April 11, 2017

(Visual) Content is King: Boost Conversions with Healthcare Infographics and More

Visual content catches attention, engagement, and, ultimately, conversions. Today, it's more about showing than telling patients why they should book an appointment with you.

/ March 15, 2017

Creative Holiday Campaigns to Promote your Practice

Create fun, unique marketing campaigns for National Tooth Fairy Day, Sun Safety Week, and other specialty-relevant "holidays".

/ February 27, 2017

INFOGRAPHIC: 7 Big Reasons People Leave Your Practice Website

Here are seven common pitfalls to avoid when reevaluating or redesigning your website to ensure people will stay on your site for as long as possible.

/ February 21, 2017