Tag: marketing

Five Free Ways to Generate Buzz for Your Healthcare Practice

You can generate new leads and prove your expertise without parting ways with a single penny, and we’re going to show you five ways it can done.

/ August 30, 2017
SEO vs Paid Search

3 Reasons to Integrate SEO and Paid Search Into Your Marketing Campaigns

PatientPop's Sr. Online Marketing Manager shares three reasons why paid search is the perfect complement to SEO in your digital marketing strategy.

/ August 16, 2017

Acquire and Engage Patients With Social Media

Learn how to create a foolproof social media strategy, which social media platforms to prioritize and tailoring content to each, the 80/20 rule, guidelines for HIPAA-compliant social content and more!

/ August 7, 2017

[Local Search] Healthcare Marketing: Categories & Keywords

Local search expert Joel Headley tells us why optimizing for categorical search is crucial to your practice's online presence.

/ August 2, 2017

WHITEPAPER: SEO 101 for Healthcare Providers

SEO 101 for healthcare providers is your ultimate guide to ensuring your medical practice gets found online. Download for FREE right now!

/ July 11, 2017

8 Things to Know About Adding a Medispa to Your Practice

Many patients need more from physicians than traditional medical advice, and they turn to medical spas for a scientifically-sound way to boost confidence.

/ July 10, 2017

The 6 Reasons Every Healthcare Provider Should Be Blogging

Establish your authority as a thought leader and you'll find your practice climbing to the top of search results as well as reaping other benefits.

/ June 13, 2017

Hoping to Attract Millennial Patients? Let Them Know They Need You!

Millennials are busy, and they’re not making health a priority. We share how to educate them about their health needs and bring them to your practice.

/ June 6, 2017

Subliminal Messaging: How to Convey Your Brand to Patients Without Saying a Word

It’s easy to forget that things like your Yelp profile and your business card convey a message as much as your marketing and advertising efforts do.

/ May 9, 2017

Case Study: This Orthopaedic Surgeon Went From Little Web Presence to the First Page of Google Results

In three months, Dr. Szerlip went from NO online presence to the first page of Google results — a feat which had taken his senior partner six years to accomplish.

/ April 17, 2017