Tag: practice marketing

Where Facebook Meets HIPAA: Social Media Guidelines for Healthcare Providers

Social media is an important tool for anyone trying to grow a practice, but as with any other use of social media in a professional realm, there’s a risk of making major and significant mistakes on a public stage. Medical...

/ September 26, 2017
google

Reach for the Stars: Why Google Aggregate Rankings Matter to Your Local Search Listing

Google’s star rating is a crucial first impression to those searching for a healthcare provider -- and a determinant in your search ranking.

/ September 13, 2017

Paid Advertising FAQs for Healthcare Practitioners

We’ll answer paid advertising FAQs to help you determine which old and new marketing tactics will work best for your practice.

/ September 12, 2017

Preparing for the Millennial Patient – How to Engage the Next Generation

80 million millennials (making up over 25% of the population) in the US are leaving their parents’ insurance, and looking for their own health provider. That’s a lot of new, health conscious, digitally savvy business. Let’s have a look at...

/ September 5, 2017
google search on mobile

[Local Search] Google & Local: Recent News and Updates

Google has been releasing many new features catering to local businesses. Here are a few that you might want to invest in for your practice.

/ August 23, 2017

5 Questions with Orthopaedic Surgeon Dr. Benjamin Szerlip

5 Questions with Orthopaedic Surgeon Dr. Benjamin Szerlip Dr. Benjamin Szerlip, DO, practices in the Austin Shoulder Institute in Austin, TX. The active area is perfect for an orthopedic surgeon who helping those with injuries return to the activities they love....

/ July 5, 2017

Find Your Practice Voice: 6 Tips to Perfect Your Blog-Side Manner

Blogging presents a great way to market your practice and improve your website’s search results positioning. Here's seven tips to finding your blog’s voice.

/ June 21, 2017
person blogging and working on a laptop

5 Article Formats Perfect for Healthcare Blogging

Experiment with different varieties of blog article formats and posts to keep your blog fresh and interesting.

/ June 20, 2017
hands holding a notebook for blogging ideas

Blogging Tips & Tricks From the Pros

Blogging generates interest in your healthcare practice and improves your search rankings. Learn how to find inspiration for posts, outsource your writing, and turn your staff into blog-improving assets with tips from the pros.

/ June 19, 2017

Hoping to Attract Millennial Patients? Let Them Know They Need You!

Millennials are busy, and they’re not making health a priority. We share how to educate them about their health needs and bring them to your practice.

/ June 6, 2017