Tag: SEO

Local Search: The Importance of Online Reviews

The Importance of Online Reviews Online reviews are important, but how many do you actually need and what’s the ideal average rating? Online reviews can influence a potential customer’s opinion about (and decision to use) your business. Whether you like...

/ June 28, 2017

You Just Posted a Blog…Now What?

You Just Posted a Blog…Now What? So, you’ve posted a creative, engaging blog post to your healthcare practice’s website. Now what? Well, you need to syndicate your content across all your social media platforms for maximum exposure. Really proud of your work?...

/ June 27, 2017

Webinar: Blogging For Healthcare Providers – The Ultimate How-To Guide

Webinar: Blogging For Healthcare Providers – The Ultimate How-To Guide In last week’s webinar, Google Alumnus Joel Headley talked in-depth about blogging in the healthcare space. In addition to improving your search engine rankings, blogging is a great way to...

/ June 26, 2017

Find Your Practice Voice: 6 Tips to Perfect Your Blog-Side Manner

Blogging presents a great way to market your practice and improve your website’s search results positioning. Here's seven tips to finding your blog’s voice.

/ June 21, 2017
person blogging and working on a laptop

5 Article Formats Perfect for Healthcare Blogging

Experiment with different varieties of blog article formats and posts to keep your blog fresh and interesting.

/ June 20, 2017
hands holding a notebook for blogging ideas

Blogging Tips & Tricks From the Pros

Blogging generates interest in your healthcare practice and improves your search rankings. Learn how to find inspiration for posts, outsource your writing, and turn your staff into blog-improving assets with tips from the pros.

/ June 19, 2017
woman blogging on laptop

Blogging 101 for Healthcare Providers

Blogging is a hugely effective way to build your practice’s online reputation, enhance your website’s search results performance, and generate new leads.

/ June 8, 2017

Local Search: A Model of the World

As we try to understand how Google lists and ranks locations, it’s important to remember how Google approaches geographic information and local search generally.

/ May 31, 2017

Introducing the Team Behind Our All New Local Search Marketing Column

This biweekly series will help you — our readers — learn more about the intricacies of local SEO for healthcare while staying updated on the latest changes to search.

/ May 3, 2017

Conversion Marketing for Healthcare Providers: A Quick Guide

Conversion Marketing. How do you do it? How do you know if you’re doing it right? Here are some of the conversion basics to get you started.

/ April 18, 2017